Paul Cerro's Newsletter

How You Should Set Goals To Start A New Year

The structure I use when it comes to setting goals

Dec 30, 2024 • 

Paul Cerro

8

July 2024

I Was A Turo Host. Never Again.

Why the allure of making extra monthly income with your car is NOT worth it

Jul 11, 2024 • 

Paul Cerro

4

2

April 2024

The Cost of a Good Night's Sleep

Why I will never personally guarantee another loan again

Apr 7, 2024 • 

Paul Cerro

1

February 2024

Top 5 Things to Keep in Mind When Buying Your First Business

Listen now | Hey guys, For today’s post I made it an audio post only. I felt like this topic was one where you would rather listen to the conversation…

Feb 18, 2024 • 

Paul Cerro

5

2

36:04

September 2023

The #1 Business I Would Never Own

And the four reasons behind that decision

Sep 14, 2023 • 

Paul Cerro

4

March 2023

Ownership Outearns Traditional Career Compensation

Why equity earns you more in the long-run over chasing money

Mar 25, 2023

1

February 2023

Why I Passed On A Six-Figure SDE Net Income Business

Why headline SDE isn't always attractive

Feb 27, 2023 • 

Paul Cerro

3

January 2023

Capturing Multiple Expansion in SMB Roll-ups

Why being a small acquiror can be advantageous for the ambitious

Jan 16, 2023 • 

Paul Cerro

2